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GE
Acquisition and Integration Toolkit
GE
is
a $495 Billion diversified technology and services company dedicated
to creating products that make life better -- from aircraft engines
and power generation to financial services, medical imaging, television
programming and plastics, GE operates in more than 100 countries
and employs more than 300,000 people worldwide.
The
GE Communication Acquisition and
Integration Toolkit is designed to help GE's acquisition
teams prepare communications strategies, plans and materials to
effectively communicate the acquisition and integration process
to employees, customers and the media. HoloCosmos designed this
PDF document with a "Water" theme to reflect on the unusual
facility GE exhibits in balancing the many requirements of the process
of acquiring, growing, and increasing the liquidity of the companies
it acquires.
GE
Client: Nancy
Elder
Editor: Elizabeth Barnes
Concept/Creative
Direction: Brooks Cole
Photo
Illustrator: Brooks Cole
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Managing
Acquisitions = Control of Liquidity. GE,
one of the largest corporations on Earth, prides itself in the quality
and stewardship of its acquisitions. HoloCosmos
designed this 24-page Toolkit which helps orient GE's acquisition
teams when undertaking this complex task.
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